Soon the lights will go out at Google Universal Analytics and we will be groping in the dark. It's not quite that dramatic. In this post we show you what the move from Google Universal Analytics to Google Analytics 4 means.
Roland Troxler|Tuesday, 30. May 202330. May 2023
Project organisation - Agile vs. waterfall method
What does the waterfall or agile method mean for your project? And which method is the most efficient to realise your project? This question arises before every project starts, because this is the basis of project organisation.
Alina Fischer|Monday, 24. April 202324. April 2023
Secure passwords for you and your password manager
If you also use a password manager, a strong master password is the be-all and end-all for the security of your data. However, there is often a lot of confusion about what constitutes a strong password.
Monday, 27. March 202327. March 2023
Secure passwords for you and your password manager
If you also use a password manager, a strong master password is the be-all and end-all for the security of your data. However, there is often a lot of confusion about what constitutes a strong password.
Aaron Gerig|Monday, 27. February 202327. February 2023
Is your website accessible?
Accessibility is an essential issue for people with disabilities. If basic points are not observed, you can only use the web application to a limited extent or not at all.
Dominique-Claire Bruttel|Monday, 30. January 202330. January 2023
Video Marketing
In the last few years, the importance of video marketing has increased abruptly. So much so that some online platforms have adjusted their algorithm, making video marketing an essential marketing tool.
Livia Wermelinger|Monday, 19. December 202219. December 2022
SEO Series: OffPage Factors «Branding & Specific Factors»
This is the 4th and therefore last part of our SEO article series. We will finally deal with the OffPage factors "Branding" and "Specific factors".
Patrizia Fussen|Monday, 28. November 202228. November 2022
SEO Series: OffPage Factors «Links & Social Signals»
We have reached the 3rd part of our SEO article series. Here we deal with the topics OffPage factors «links» and «social signals».
The so-called off-page factors are optimizations that are mainly done outside your website, but have a connection to your website.
Patrizia Fussen|Monday, 31. October 202231. October 2022
SEO Series: OnPage Factors «Technology & User Experience»
We would like to invite you to get to know the two other SEO OnPage factors «Technology & User Experience» in more detail in our second part of the SEO article series.
Monday, 12. September 202212. September 2022
SEO Series: OnPage Factors «Keywords & Content»
Most companies are also aware that their website should be optimized for Google. In practice, this discipline is called "search engine optimization" or "SEO" for short. But what exactly SEO is and what measures must be considered and implemented to attract as many searchers as possible from Google to the website, many companies are still not aware.
The lights go out on Google Analytics
Soon the lights will go out at Google Universal Analytics and we will be groping in the dark. It's not quite that dramatic. In this post we show you what the move from Google Universal Analytics to Google Analytics 4 means.
Project organisation - Agile vs. waterfall method
What does the waterfall or agile method mean for your project? And which method is the most efficient to realise your project? This question arises before every project starts, because this is the basis of project organisation.
Secure passwords for you and your password manager
If you also use a password manager, a strong master password is the be-all and end-all for the security of your data. However, there is often a lot of confusion about what constitutes a strong password.
Secure passwords for you and your password manager
If you also use a password manager, a strong master password is the be-all and end-all for the security of your data. However, there is often a lot of confusion about what constitutes a strong password.
Is your website accessible?
Accessibility is an essential issue for people with disabilities. If basic points are not observed, you can only use the web application to a limited extent or not at all.
Video Marketing
In the last few years, the importance of video marketing has increased abruptly. So much so that some online platforms have adjusted their algorithm, making video marketing an essential marketing tool.
SEO Series: OffPage Factors «Branding & Specific Factors»
This is the 4th and therefore last part of our SEO article series. We will finally deal with the OffPage factors "Branding" and "Specific factors".
SEO Series: OffPage Factors «Links & Social Signals»
We have reached the 3rd part of our SEO article series. Here we deal with the topics OffPage factors «links» and «social signals».
The so-called off-page factors are optimizations that are mainly done outside your website, but have a connection to your website.
SEO Series: OnPage Factors «Technology & User Experience»
We would like to invite you to get to know the two other SEO OnPage factors «Technology & User Experience» in more detail in our second part of the SEO article series.
SEO Series: OnPage Factors «Keywords & Content»
Most companies are also aware that their website should be optimized for Google. In practice, this discipline is called "search engine optimization" or "SEO" for short. But what exactly SEO is and what measures must be considered and implemented to attract as many searchers as possible from Google to the website, many companies are still not aware.