Accessibility is an essential issue for people with disabilities. If basic points are not observed, you can only use the web application to a limited extent or not at all.

In the last few years, the importance of video marketing has increased abruptly. So much so that some online platforms have adjusted their algorithm, making video marketing an essential marketing tool. 

This is the 4th and therefore last part of our SEO article series. We will finally deal with the OffPage factors "Branding" and "Specific factors".

We have reached the 3rd part of our SEO article series. Here we deal with the topics OffPage factors «links» and «social signals».

The so-called off-page factors are optimizations that are mainly done outside your website, but have a connection to your website. 

We would like to invite you to get to know the two other SEO OnPage factors «Technology & User Experience» in more detail in our second part of the SEO article series.

Most companies are also aware that their website should be optimized for Google. In practice, this discipline is called "search engine optimization" or "SEO" for short. But what exactly SEO is and what measures must be considered and implemented to attract as many searchers as possible from Google to the website, many companies are still not aware.

Does this situation sounds familiar to you? The email inbox is overflowing with countless messages. Those messages are skimmed, prioritized and unimportant ones are immediately deleted, often including your newsletter.

How is it still possible for your marketing message to be read by your target group?

UI & UX errors can have devastating consequences. For this reason, it is very important to reduce them to a minimum.

Here's why you should think about how your website is being used.

Just in time for its tenth cradle anniversary in 2021, Pimcore GmbH communicates the immediate disposition of Pimcore X, the internationally most popular operational base for the administration of customer data and customer experiences.